White cotton covers line the upper racks. Below, each garment hangs at eye level, spaced with care. Concrete floors, minimalism, and the absence of decoration define the atmosphere. This is Margreeth Olsthoorn’s space, housed in the monumental Pakhuis Meesteren on Wilhelminakade in Rotterdam South. Raw and precise, it evokes something closer to Berlin moods than to Dutch retail tradition.
The store features conceptual fashion from design favourites like Maison Margiela, MM6, Comme des Garçons and Rick Owens. Also included: Sean Suen and the Dutch label Yume Yume. The edit is sharp and personal. Her current presence in Rotterdam South blends high-end fashion with space for art, events and the unexpected. A continuation of what she developed on Witte de Withstraat, where her former shops blurred the lines between store, stage and gallery—a matrix within Rotterdam’s fashion landscape. She presents collections as visual essays.
Margreeth Olsthoorn in Rotterdam.
Margreeth Olsthoorn stands among a generation of influential female fashion entrepreneurs in the Netherlands—Kiki Niesten in Maastricht, Wendela van Dijk in Rotterdam, Margriet Nannings, and Gerda van Ravenstein, whose iconic Amsterdam store has closed. Each shaped her own style language through sharp vision, long-term dedication and an independent approach to fashion. Their spaces go beyond retail; they are cultural platforms with a strong editorial point of view. In her world, fashion is a perspective.
After graduating from the Willem de Kooning Academy, she remained rooted in this metropolitan environment. Guided by instinct and risk, she shaped her path long before terms like “style architect” or “slasher” became part of the cultural fashion vocabulary. She simply did.
Images by the author, courtesy of Margreeth Olsthoorn.
Discover more: www.margreetholsthoorn.com
